What Buyers Notice in the First 30 Seconds
- Rebecca Serwotka

- 5 days ago
- 2 min read
The Psychology of the "Instant Yes" on the Costa Blanca
The first 30 seconds of a property viewing matter more than most sellers realise. Before a buyer even comments on the layout, the kitchen, or the price, they are absorbing something else entirely.

They are reacting to Light, Smell, Space, Temperature, and Noise. They are even subconsciously judging how easy it was to park outside. Within those fleeting opening moments, they are asking themselves one quiet, vital question: "Can I see myself living here?"
1. The Entrance: The "Mouth of Chi"
In my work as a certified Feng Shui consultant, I always emphasise the entrance. It is the "Mouth of Chi", the place where energy (and potential buyers) enters your home.
Curb Appeal Matters: If a buyer struggles to park or sees a cluttered porch, they enter the house in a state of "stress."
The Greeting: A clean, bright, and unobstructed hallway allows a buyer to breathe. When the entrance is clear, the buyer's mind is clear, making them far more open to the rest of the property.
2. The Sensory Checklist
Cluttered entrances, strong cooking smells, dark rooms, or obvious unfinished DIY jobs create hesitation instantly. Once doubt appears, buyers stop looking at the beauty of the home and start looking for reasons not to proceed.
Light and Air: Open the shutters! Natural light is the #1 feature buyers look for on the Costa Blanca. If a room is dark, a buyer subconsciously feels "trapped."
The "Clean" Scent: Avoid heavy perfumes or air fresheners. A home that smells of "nothing" (or a very faint hint of citrus) smells clean.
Temperature Control: In the peak of summer or the middle of winter, ensure the climate is perfect. If a buyer is too hot or too cold, they will rush the viewing just to get back to their car.
3. Turning Interest into Action
When a home feels bright, calm, and ready, buyers relax. They move more slowly through the rooms. They stop looking at the floor and start looking out the windows. They ask practical questions about the local area and begin imagining where their own furniture would go.
You cannot control a buyer’s personal taste—some people like modern, others like traditional—but you can absolutely control that first impression. In the 2026 property market, where buyers are well-informed and have plenty of options, that 30-second window is often what shapes the entire final decision.
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